Terry Cothran

Company: Oklahoma Health Care Authority

Job title: Senior Pharmacy Director

Seminars:

Panel Discussion: Aligning Development with Patient Access: Integrating Market and Patient Needs Early in Gene Therapy 9:00 am

• Lessons from companies that have effectively aligned their development processes with patient access goals from the outset • Perspectives from downstream stakeholders on what they need to cover and select gene therapies • Strategies for incorporating patient needs, pricing, and provider reimbursement considerations into early development stagesRead more

day: Conference Day Two pt 1

Panel Discussion: Starting with the End in Mind – Patients & Payers, Building Trust in Gene Therapy 10:00 am

• Addressing concerns around the efficacy, safety, and cost of gene therapies among patients and payers • Best practices for demonstrating the long-term value of gene therapies through outcome-based data and real-world evidence • Patient advocacy groups can easily organize patients and provide opportunities for education • Effective messaging and educational initiatives to ensure buy-in…Read more

day: Conference Day One pt 1